TV Commercial for the modern art exhibition: Neighbours
Istanbul Modern aka Istanbul Museum of Modern Art, presented 'Neighbours' which means 'Komşular' in Turkish - an exhibition that investigated contemporary art practices in Turkey and the surrounding region. The exhibition brought together artists from neighboring geographies that have historical, political, and cultural ties with Turkey including the Balkans, the Caucasus, and the Middle East, etc.
Our client, Istanbul Modern, requested a TV commercial, made out of the exhibition's poster which was designed by the forerunner designer Bülent Erkmen. We utilized the poster in a simplistic solution, animating and recreating it in 3D animation and forming the typographical poster at the end of the film.