This project coincided with the SolarCity company acquisition, thus I had the opportunity to collaborate with a number of new teams. As the sole Art Direction and Product Design source, I was also able to direct the product photoshoot at the launch site in Los Angeles Universal Studios.
The main component on this page was a configuration module which we went above and beyond in iterating. Also building the imagery by working with the industrial design team, wire-framing, prototyping, and communicating with the dev team was a bit of a challenge. However, in the end, it became one of the most far-reaching projects in my career.
The work at the top is the final product we launched and all the work below it is a small portion of my sketches during iteration and exploration.
The main component on this page was a configuration module which we went above and beyond in iterating. Also building the imagery by working with the industrial design team, wire-framing, prototyping, and communicating with the dev team was a bit of a challenge. However, in the end, it became one of the most far-reaching projects in my career.
The work at the top is the final product we launched and all the work below it is a small portion of my sketches during iteration and exploration.
Below are a couple of mock-ups, hand sketches, and wireframes of more than a hundred and a half iterations I worked through during the project.
