Teknosa, Leadership

TV Commercial for the major electronic retail chain, Teknnosa, in Turkey. It aims to depict the message of how our tech shopping life was different before Teknosa, by portraying an obsolete home appliances seller in an old-fusty shopping mall in Istanbul. My role in this project was to brainstorm and come up with the idea of it. The script-story was written by my team, we then worked with an incredible storyboard artist, had it approved by our client and executed with the 3rd party production agency we hired.