Mini Tram

To convey the message "More People, More Mini", we transformed Turkey's most traditional public transport vehicle, the famous Istanbul Tram to MINI Countryman and blew people's mind for a day.

Concept Design: Kaan Beyhan, Uluç Çagri Kabatas
Art Director: Kaan Beyhan
Illustrator: Kaan Beyhan
Typography: Kaan Beyhan
Copywriter: Uluç Çagri Kabatas, Evren Dograr
Cretive Director: Ilkay Gürpinar
Strategy: Nisan Danisman, Toygun Yilmazer
Brand Team: Kaynak Kartoglu, Güler Balta
Production: Kaan Mestut, Övünç Hitay
Post Production: Anima
Animation: Ufuk Atan
Agency: TBWA Istanbul




42 Maslak teaser online & press campaign.
2011
Ülker İçim, White Filtered Cheese
2014
The first Istanbul Design Biennial's Poster
2012
Tried out
2014
Palladium Tower Ads
2013
Imperfection
2012
Selpak Paper Towels
2013
TV Commercial for the modern art exhibition: Neighbours
2013
Jingle Jackson
2011
TBWA Istanbul, annual's cover.
2012
Back to Top