Artful Living. 42 Maslak's concept.

In the beginning there was an invitation for launching assembly of the project designed with artistic illustrations. After I’ve designed the invitation, our strategy team and us determined the strategy of 42 Maslak: Artful Living. After the decision we created everything about the campaign as stick to the concept. 3rd prize at Global TBWA Disruption Awards.

Artful Livüng Campaign Credits:
Art Direction: Kaan Beyhan, Mustafa Gülsen
Graphic Design: Kaan Beyhan, Mustafa Gülsen
Copywriters: Uluç Çagri Kabatas, Sanli Kayabölen, Evren Dograr
Executive Creative Director: Ilkay Gürpınar
Production Team: Kaan Mestut, Övünç Hitay,


Case Study Credits: 
Art Direction/Graphic Design: Kaan Beyhan
Typography: 
Kaan Beyhan
Copywriter: 
Sanli Kayabölen
Creative Director: Ilhami Duman
Chief Creative Officer: Ilkay Gürpinar
Production Team: Kaan Mestut, Övünç Hitay
Post Production: Sinefekt
Display font for 42 Maslak that used for some
section logotypes or some special invitations, 
catalogues, etc.
Selpak Paper Towels
2013
TBWA Istanbul, Architectural Book
2012
Selpak, Tissues
2014
Business Cards for Istanbul Independent Film Festival
2012
Teknosa, Leadership
2013
Some of selected posters.
2008
Stencil drafts
2013
42 Maslak Launching Campaign
2014
A Piece of Peace T-Shirts
2011
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